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Become Customer Focused

Level up your skills to build a business your customer loves
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About Lisa

Welcome to the Customer Care Channel (& podcast) — the place where small service-desk teams, support managers and customer-experience pros come to turn complaining customers into champions.

I’m Lisa Baker, sharing practical how-to videos, real examples and tool walkthroughs to help you: • Handle customer complaints in your support or service desk environment • Improve your customer experience (CX) & support metrics • Set up workflows, ticketing best practices, first-contact resolution and more

Whether you’re just starting out with your service desk or you’re looking to raise your team’s game without a big budget, you’ll find actionable tips you can apply straight away.

If you’re serious about creating support teams that customers love, let’s build better customer experiences together.

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customer journey mapping

Our Services

Digital Courses

Master Customer Experience: Collect, Review and Improve gives you the tools and confidence to build a customer-focused culture that fuels loyalty, growth, and long-term success. Learn how to gather meaningful feedback, evaluate it with purpose, and implement lasting improvements — the smart way.

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Business Templates

Save hours of frustration and start achieving more with your customers today. Download professional, ready-to-use templates that simplify planning, streamline communication, and help you deliver consistent, high-quality service from day one.

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Customer Journey Map Review

Get expert insights directly from Lisa. Submit your customer journey map for a personalized review and discover clear, actionable steps to enhance every touchpoint, remove friction, and elevate your overall customer experience.

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What They’re Saying

Stefano Gatto

Lisa was in charge of supporting our team in aligning our IT services to quality standards that are specific to the pharma industry. Given the number of team members and systems, I was always pleased by her capacity to follow several projects in parallel, while giving the right level of attention and contribution to each of them.

Ricardo Coelho

Lisa showed fantastic ability to aligning our IT services to quality standards, whilst demonstrating unbelievable attention to detail, which proved invaluable in his role. Lisa is very professional, and was a pleasure to work with. I wish him every success in the future, and have no doubt that he will prove a valuable asset to any company.

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